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Rob Ford Meets the Press © 2011 West Annex News, CC-BY-SA-2.0
As a former reporter and PR pro, I’ve seen my share of media interviews go horribly wrong.
Like when Toronto Mayor Rob Ford ran away from reporters during a media scrum. Which led to a parody on Saturday Night Live, ridicule on the Daily Show, and a very weird interview on the Jimmy Kimmel Show. Now there’s even a cracked-theme video game about him.
Toronto Mayor Rob Ford on the Jimmy Kimmel Show
You definitely don’t want to do a Rob Ford.
Follow these tips for dealing with the media and you’ll come off as polished, knowledgeable and in control.
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Posted in Tips, Uncategorized
Tagged advice, authors, books, Jimmy Kimmel, Maria Lironi, media interviews, media relations, Rob Ford